M42 · Capability nursery · Brussels-based

Where capabilities
take shape.

M42, in the Messier catalogue, designates a stellar nursery — a place where new stars take shape, in clusters. We do the same with organisational AI capability. Field-and-forum journeys for leadership teams. From AI anxiety to AI confidence, one team at a time.

"The most energizing AI learning experience our leadership team has ever had."

Chief Digital Officer · Global Enterprise
Track record

Real results.
Real teams.

Belgium-based, driving AI-led transformation across global markets. We have built AI capability across C-suites, management layers, and frontline teams in some of Europe's most ambitious organisations.

120+
Leaders trained
80+
Sessions delivered
10+
Organisations
5+
Countries
Why M42

We build capability.
Not just awareness.

3
Audience journeys

"Most firms sell AI awareness. We build the muscle to act with AI at every level."

Inspired by the field-and-forum tradition — combining structured in-person sprints with on-the-job fieldwork — our AI Team Acceleration Journeys go far beyond slides. We start with a diagnostic, co-design the journey with you, then run immersive sessions where participants work with real AI tools on real business problems.

The result is not just knowledge. It is aligned teams, shared mental models, and the organisational confidence to move — fast and responsibly.

Field + Forum Real AI tools Hands-on Co-designed Outcome-measured
AI Team Acceleration Journeys

Three audiences.
One transformation.

Each journey is purpose-built for a specific audience — their fears, their language, their decisions. All journeys combine diagnostic, workshops, fieldwork, and a capstone to cement change.

C-Suite · CEO / CIO / CTO / CDO

Executive AI Acceleration

A 2–3 day immersive sprint for the leadership team. You leave with a shared AI vision, a governance framework, and the conviction to lead your organisation's AI transformation.

  • Signed enterprise AI roadmap with 18-month milestones
  • Board-ready governance and risk framework
  • Shared vocabulary across the top team
→ Book this journey
Senior Management · Directors / VPs

Management AI Enablement

A multi-session journey for managers who must lead AI-augmented teams. Strategic fluency with hands-on tool practice and people change skills.

  • Redesigned team workflows with AI integration mapped
  • Personal AI toolkit for daily management decisions
  • Change management playbook for AI adoption
→ Book this journey
Operational Teams · Analysts / Practitioners

Frontline AI Upskilling

Practical, role-specific AI training. No theory — hands-on practice with real AI tools applied to real job tasks. Daily productivity from day one.

  • Measurable productivity lift within 30 days
  • Shared prompt library built during the journey
  • Confidence and reduced AI anxiety across the team
→ Book this journey
How it works

The field-and-forum model.

Five movements. From a first read of where you stand, to a journey co-designed with you, to immersive workshops on real business problems, to fieldwork between sessions, and finally to embedded capability that outlasts the engagement.

01

Diagnose

We assess your team's current AI maturity. A short survey and leadership interviews shape the journey design.

02

Co-Design

We design the journey with you, not for you. Topics, format, pacing — all calibrated to your team and challenges.

03

Forum Sessions

Immersive workshops. Participants work with real AI tools on real business scenarios. Never generic. Always yours.

04

Field Application

Between sessions, participants apply new skills to live work. Structured fieldwork, peer challenges, check-ins.

05

Sustain & Scale

We embed capability that outlasts the journey — internal champions, shared prompt libraries, follow-up sprints.

What makes us different

Four principles.
One standard.

Audience-specific depth

Each journey speaks the language of its audience. Strategic framing for executives, workflow redesign for managers, hands-on tooling for practitioners.

Real tools, real problems

Participants leave having actually used ChatGPT, Claude, Copilot, and AI automation tools on their own business challenges. Not simulations.

Co-designed with you

We diagnose your starting point, your strategic context, and your team dynamics — then build the journey around what actually matters.

Measured outcomes

We agree on success metrics before we start. Productivity, capability, adoption. And we track them. No transformation without measurement.

The team

One practitioner.
One mission.

Alexandre Guillebot
Co-founder · Accenture alumni · AI strategy

Alexandre Guillebot

Alexandre is a Strategic Advisor in Digital and Organisational Transformation with over 16 years of experience in complex, regulated industries. Previously a Management Consulting Manager at Accenture (Benelux) and Senior Consultant at Capgemini, he has led high-impact transformations balancing security, compliance, innovation, and long-term performance.

"Treating AI as an IT project is the most expensive mistake a leadership team can make. It is a governance and people challenge first."

→ Connect on LinkedIn
Thinking

Points of view
that matter.

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Start the conversation

Ready to accelerate
your team's AI edge?

We work with a focused number of organisations at a time. Every journey starts with a real conversation — no templates, no assumptions. Just your team, your context, and what actually needs to change.

Or skip the form: hello@m42shift.com